Related content
-
WFA Benchmark: Environmental Claims findings report
WFA member benchmark on green claims and how brands are navigating increasing scrutiny
-
Green claims rules could be good for brands
Not every piece of regulation is bad news for brands. WFA Policy Manager Fraser Bridges explains why the EU’s latest green…
-
Green Claims in Advertising Task Force Meeting Overview (January 2023)
WFA’s Green Claims in Advertising Task Force brings together policy leads within WFA membership to discuss, plan and develop…
-
Marketing to children
Regulatory mapping of marketing to children and use of licensed characters & toys
Overview of restrictions on marketing to kids (M2K) and on the use of licensed media characters in the promotion of food and…
-
Digital policyAd blockingAlcohol marketingFood marketingSelf-regulationValue of advertisingMarketing to childrenMarketing law
WFA Policy Tracker
WFA's EU Policy Tracker provides an update on all latest developments and WFA activities regarding the most relevant EU legislative…
-
RAC Programme Meeting Overview (May 2022)
Meeting overview, presentations and briefings from WFA’s Responsible Advertising and Children (RAC) programme meeting on 25…
-
Green Claims in Advertising Task Force Meeting Overview (April 2022)
WFA’s Green Claims in Advertising Task Force brings together policy leads within WFA membership to discuss, plan and develop…
-
Everything policy leads need to know about marketing in the Metaverse
WFA has developed an overview of the business case for the Metaverse and the things policy leads will need to think about when…
-
RAC Programme Meeting Overview (February 2022)
Meeting overview, presentations and briefings from WFA’s Responsible Advertising and Children (RAC) programme meeting on 23…
-
Marketing law
WFA Green Claims in Marketing Map
An overview of regulation of sustainability claims in key markets
-
Marketing lawSustainability
European Commission plans to tackle green claims in advertising
An overview of WFA’s outreach on the European Commission’s green claims initiative.